Short description
Beintoo is creating an ecosystem for advertisers and publishers to power a new generation of relevant mobile advertising.
Description
Beintoo is creating an ecosystem for advertisers and publishers to power a new generation of relevant mobile advertising. Our first-to-market technology enables marketers to understand users based on actual geo-behavior.
Mobile advertising has a problem. Current-state location data collection methodologies do not capture a mobile users’ actual consumer behavior. App publishers and advertisers have not had the means to personalize the mobile experience based on offline user behavior…until now.
Through machine learning BeAudience processes user dwell-time data within beacon, Wi-Fi and GPS signals to segment highly targetable audiences for mobile marketing. We provide this valuable, actionable geo-behavioral data for advertisers and app publishers through our automated platform.
Last funding
Cannot Access
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Total funding
$$43214321
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Location
Milan, Lombardia, Italy, Europe
Founded on
January 1, 2011
Exited on
March 30, 2020
Non-profit?
No
Acquired?
No
Employees count
51-100
Revenue range
$1230 - 4560
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Investors
Absolutely Noaccess, Noaccess, No Way
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Founders
Antonio Tomarchio, Filippo Privitera, Walter Ferrara, William Nespoli